Monday, May 21, 2012

Internet Money Systems Marketing Forums

IMS.com is pleased to announce the opening of the IMS Internet Marketing Forums!

I haven’t really had a chance to post over here as often as I would have liked since the launch of the site back in March of 2009. As a matter of fact I have had a time trying to keep this thing Online. The site itself has been through a couple of revisions, the last being January of 2011. It has been Offline since that time. Reason being …….. I wanted this thing right.

Internet Money Systems.com is part of “The Bloggers Market Group”. Finding a place for this piece to fall into has not been easy. What I’m looking for here is to place a sequence of Blogs and Websites together that form a harmony for the Internet Marketer as well as the Blogger. Try as I might, I really got into trouble trying to place all the pieces into one Website. I had to make a change.

With that change I wanted power. I wanted power to be present in all the pieces of the puzzle. I’m closing fast on this goal. As I started down the road toward integration of IMS, I felt that to truly address the needs of the Internet Marketer, I was going to need something with a little bit more industrial strength than a Blogging Platform or CMS ……… as cool as WordPress is, it just does not take me where I want to go here.

My greatest concern is organization. It is tough to make a solid Internet Marketing “Mind-Map” for lack of a better term, within the constraints of WordPress, either for the beginner or the seasoned professional Internet Marketer.

IMS Internet Marketing Forums provide that critical link. It is a subscription based forum. The present cost is $239.40 for the year which works out to $19.95 a month. We feel that to have any kind of a real impact on those that join, a year’s subscription was warranted. If you are a beginner, you are in for a treat. No information overload here, just quality information!

We look forward to seeing our new members.   Here is your subscription link!

Frank Kern King Of I.M.

Frank Kern As Seen On His New Blog

I thought I would take this “first post of the year” opportunity to start things off with a bang …….. sorta. While we all were quietly spending time with our family over the Christmas Holidays’, Frank Kern was busy plotting to take over the Inter-Web!

Awakened the first of the year by a quite sentential within my E-Mail Damon, I dutifully opened, read, and proceeded to follow the yellow brick link back to Frank Kern’s latest video.

Frank’s Video opens with him seated in the Oval Office of the Internet. It is anyone’s guess how he was able to obtain the keys of such a prestigious Office. I was soon to learn that Frank was about to give the annual “Stage Of The Internet Address”.

He starts by reviewing the past year of goals, dreams and economic mishaps. Stating that his position on the economy is that it is “Elective” ( Yeah, I elect not to get caught in the gears of the machine ). He’s not really flippant about it, but at the same time “Elective” is hardly the word for the present state of the world financial condition.

He goes on to state that money has not left us, it has just been transferred for “Group A” to “Group B” ( I think what you mean there Frank, is that the money has gone from the States to the Chinese, which equates to us being on the short end of the stick ). So much for the state of the Economy.

Frank’s approach for the year is that anyone involved in Internet Marketing should be focused on building quality leads as a business model to work from rather than just launching product after product through affiliates or like he has become known for, Joint Partnerships.

He states that measurable goals are very important ( tell me, I was 18 months before I could even see through the smoke and mirrors of the stats). His personal philosophy is to sell to “People who got Money” It would seem that most Internet Marketeers focus on selling at a low, low, low price to “people who ain’t got no money” You have to sell to people who got money! Only problem with that is that’s my market; “people who ain’t got no money that want to make money Blogging!” Anyway, if they got money, they ain’t going to be buying from me. Hey …. maybe I’m on to something here!

Frank’s philosophy is “What can we sell to people with money, at a premium price that will be of greater value to them than the money they payed us”. OK, I’ll buy that. And it certainly calls for some thought and study.

Frank calls on the 80 / 20 rule or what he calls Occam’s razor (sic) that states that 80 percent of the people control 20 percent of the wealth. Yeah … well ……. we get the point Frank. However, Occam’s razor is not about the 80 / 20 rule. Occam’s razor is a principle which generally recommends selecting the competing hypothesis that makes the fewest new assumptions, when the hypotheses are equal in other respects. For instance, they must both sufficiently explain available data in the first place. The principle is often incorrectly summarized as “the simplest explanation is more likely the correct one”. This summary is misleading, however, since the principle is actually focused on shifting the burden of proof in discussions. That is, the Razor is a principle that suggests we should tend towards simpler theories (see justifications section below) until we can trade some simplicity for increased explanatory power. Contrary to the popular summary, the simplest available theory is often a less accurate explanation. Philosophers also add that the exact meaning of “simplest” can be nuanced in the first place.

OK ….. check out the big brain on Jeffrey!!! I “ain’t” through yet! The 80 / 20 rule that Frank makes mention of above is known as “Pareto’s Principle”. In 1906, Italian economist Vilfredo Pareto created a mathematical formula to describe the unequal distribution of wealth in his country, observing that twenty percent of the people owned eighty percent of the wealth. In the late 1940s, Dr. Joseph M. Juran inaccurately attributed the 80/20 Rule to Pareto, calling it Pareto’s Principle. While it may be misnamed, Pareto’s Principle or Pareto’s Law as it is sometimes called, can be a very effective tool to help you manage effectively. The 80/20 Rule means that in anything a few (20 percent) are vital and many(80 percent) are trivial. In Pareto’s case it meant 20 percent of the people owned 80 percent of the wealth. It has also been identified that 20 percent of the defects cause 80 percent of the problems. Project Managers know that 20 percent of the work (the first 10 percent and the last 10 percent) consume 80 percent of your time and resources. You can apply the 80/20 Rule to almost anything, from the science of management to the physical world.
You know 20 percent of your stock takes up 80 percent of your warehouse space and that 80 percent of your stock comes from 20 percent of your suppliers. Also 80 percent of your sales will come from 20 percent of your sales staff. 20 percent of your staff will cause 80 percent of your problems, but another 20 percent of your staff will provide 80 percent of your production. It works both ways. Hey ………. I’m just sayin’

OK …….. so much for “Frank For President”!!! ( Frank by his own admission states that “he just writes Ads”) Obviously does it pretty well don’t you think?s

Frank’s take on all this is that you should focus on the 20%. A good example of this is the people that fly privately. They could take a commercial flight but they choice to go privately, both flights wind-up in the same place. He’s right about one thing, people will pay premium prices in every market.

He also suggests that you not sell them a ton of stuff. Make it straight forward. Show them what to do and how to do it as quickly as possible there-by moving them to action quicker. There-in lay the magic of his video!

Lastly he makes mention that you will capture more leads with honey then ……. well …… I’m waxing philosophically here, but by using hope and love you will attract more customers. ( Sweet of you to mention it Frank, but I’m afraid it’s going to take more than that to capture quality leads. )

I really like Frank, he’s got a very affable style about him. And I don’t think anyone will argue that he is the King of Internet Marketing or at least one of them. But as far as being President, ….. well “Let me hollar at ya” Frank. I’m not really interested in “Farm Boy Makes It To Beverly Hills“. If it’s just the same to you Frank, I’m moving to “Farmville“.   :roll:

Blogging In 2011

As I am a Blogger ……… 18 and counting, I thought I would go into a little about the opportunities for the coming year. As far as income goes, Blogging is a tough road to hoe. For a start at Internet Marketing, you really can’t do any better. As far as communicating with the masses, Blogging is the ticket!

As far as income goes, Blogging can be profitable, however you need a ton of capital of a lot of patience. No longer can Bloggers count on Adsense for a living. Now referred to as “Bloggers Welfare”; Only those who have established their Blogs over the last decade can count on any type of a residual income for Adsense.

With 130 Million Blogs (source: Number Of.net) and counting as of this writing. Six Million added last year alone. Technorati has a directory of 1,250,561 Blogs indexed. Breaking into the Blogging business can be a challenge. First you need a subject, second you need readers, third you need “MONEY”.

To gain traction in the Internet Market today, there is really no better way than the Blog. But to quote Mick Dundee of Crocodile Dundee fame when asked if he had a political opinion by a reporter. He quiped “Out here …… whose going to hear it ?” You really are just a voice in the wilderness until you can establish yourself or have tons of cash to get your name out there.

It takes time of course. Anything worth doing does. How much time you ask? Well, …. if your are talking money and politics, sit back and get conformable. If your talking gossip about 10 days. However, profiting from your brainchild is the real challenge.

2011 Best Income Opps

Hello Everyone and Happy New Year! I hope that you find prosperity in the coming year. For those of you that have been wondering where I have been …….. well trying to figure out where to go next. Like most folks in Internet Marketing, things are taken at a step at a time.

The realty of course, is that I have had a terrible database problem with most of my Blogs and I have just had to put off posting until I could set aside a block of time to work on them . Oddly, Internet Money Systems was not one of them, however when I had finished the build over here …….. I didn’t like it. I could see that I was going to need a great deal of time to work out the details on this site …….. as well as figure out which direction I wanted to take it.

Well, here I am! And to start the New Year as well as the New Look off, I thought I would focus on the top income opportunities for 2011 in Online Commerce.

So what follow is a quick list of what I consider no brainers. I actually start with the easier and then go from there. In the coming posts I will give more detail as well as resources for you to work with.

  • Blogging
  • Affiliate Marketing
  • Bum Marketing
  • Stand-Alone Products
  • Advertising Websites
  • Online Commerce
  • Writing For Bucks
  • Computer Services

What Is Info Marketing

Marketing is the process of performing market research, selling products and/or services to customers and promoting them via advertising to further enhance sales. It generates the strategy that underlies sales techniques, business communication, and business developments. It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.

Marketing is used to identify the customer, to satisfy the customer, and to keep the customer. With the customer as the focus of its activities, it can be concluded that marketing management is one of the major components of business management. Marketing evolved to meet the stasis in developing new markets caused by mature markets and overcapacities in the last 2-3 centuries. The adoption of marketing strategies requires businesses to shift their focus from production to the perceived needs and wants of their customers as the means of staying profitable.

The term marketing concept holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions. It proposes that in order to satisfy its organizational objectives, an organization should anticipate the needs and wants of consumers and satisfy these more effectively than competitors.

Define Marketing For Me

Marketing is defined by the American Marketing Association (AMA) as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Marketing is a product or service selling related overall activities. The term developed from an original meaning which referred literally to going to a market to buy or sell goods or services. Seen from a systems point of view, sales process engineering marketing is “a set of processes that are interconnected and interdependent with other functions, whose methods can be improved using a variety of relatively new approaches.”

The Chartered Institute of Marketing defines marketing as “the management process responsible for identifying, anticipating and satisfying customer requirements profitably.” A different concept is the value-based marketing which states the role of marketing to contribute to increasing shareholder value. In this context, marketing is defined as “the management process that seeks to maximise returns to shareholders by developing relationships with valued customers and creating a competitive advantage.”

Marketing practice tended to be seen as a creative industry in the past, which included advertising, distribution and selling. However, because the academic study of marketing makes extensive use of social sciences, psychology, sociology, mathematics, economics, anthropology and neuroscience, the profession is now widely recognized as a science, allowing numerous universities to offer Master-of-Science (MSc) programmes. The overall process starts with marketing research and goes through market segmentation, business planning and execution, ending with pre- and post-sales promotional activities. It is also related to many of the creative arts. The marketing literature is also adept at re-inventing itself and its vocabulary according to the times and the culture.

Small Investment Needed

The information marketing business does not require a lot of equipment. It
doesn’t require fancy offices, furniture, or multiple computers. It doesn’t require
special licenses (in most cases). And it doesn’t require special education
or degrees. You just need to leverage the information you already know. How? By
1) identifying a market of people who are excited about the information you
have; 2) creating a product those people want; and 3) offering it to them in a
persuasive way.
That’s why you can get into the information marketing business with a rela-
tively low startup budget. One word of caution: Many info-marketers do not
invest enough in their marketing and end up with a very slow start. Investing a
little money in marketing up front will increase revenue more quickly. You can
take a stair-step approach by investing a small amount in your first campaign
and reinvesting your sales revenues into the next campaign. You can increase
your marketing investments as you continue to have success in selling your prod-
uct. That way, you can start with a very modest investment, but by continuing to
reinvest profits into making new sales and getting new customers, you can build
your business.
Just remember, you don’t have to go to school for 12 years, you don’t have to
pass any exams, you don’t have to buy special equipment, and you don’t have to
have huge facilities. But you must be willing to put some money on the table to find
potential customers and to market your product to them. If you try to do this busi-
ness without any investment at all, you’re certain to fail.
Even the smallest franchise has an initial investment of $10,000 to $15,000,
and there are continuing fees. You should not be fooled into thinking you can
start an information marketing business with no investment. Some think the
moment they create a product and put a sales page on a website that people are
going to suddenly flood that site and buy their products. That is a myth. Don’t
believe it.
But don’t be discouraged! This is a very easy business. This is a business with a
lot of profitability, but you will not create a business that generates more than $1
million a year by investing nothing. You must be willing to test a marketing strat-
egy to find new customers (known in the business as a front-end marketing
funnel) and test it until it produces positive results. When you get positive results,
you must invest in expanding that marketing campaign and growing your
customer base.

Merry Christmas Everyone!

Hello to those that are trying to follow or at least visit this site. I want to thank you all for stopping by. As you have no doubt read, I have had some real problems with this blog. Don’t ask; Don’t tell ! (Really it’s just too hard to explain and would take too long)

As I continue to refine my blogs and online business, Internet Money Systems.com is taking shape as the site where I will deal, rant, blog about all things having to do with marketing yourself online. I never really did know what to do with this platform when I bought it. But now through the work with my other sites I can see clearly where this site needs to go.

I am, by Internet Marketing definitions, a blogger. I really love it. And while in the pursuit of perfection I ran up on a comment by David Risley where he stated that most bloggers really suck at marketing. Or so David says. When you look at Bloggers Market.com, (which is where I live) that’s about as hot a blog as you can get. I mean smokin hot. However, I suck at marketing. Arghhh ………..

So I have decided that this is to be one of the best sites on the web when it comes to marketing yourself online and I hope while helping you reach your Internet Marketing goals, I can reach mine.

I still have work to do here before I can open it up, but I do expect that I should be ready to make waves by the first of the year. Until then …………….

Merry Christmas to all !!!

Blogs For Sale

I thought I would give you a quick post in my corner on the benefits of owning a blog. I will be going into this subject in a featured article in the future. But for right now, I’d like for you to look at the listings for the blogs that are for sale on this site, on the right hand side of the page.

When it comes to earning money online, the blog is nearly the perfect vehicle. Especially WordPress and the Many Premium Themes that are avaliable today on the market.

I don’t think that you can find a more flexible platform from which to conduct your business. Even the giants of E-Commerce such as Amazon and E-Bay have their own blogs.

What a perfect way to start your online career !

See Ya Soon ………. and thanks for stopping by.

Off and Running

Well after two and a half months, I’m finally here to post. I’ve had some rippin problems with this site that have kept me at bay while I worked them out. Thanks for your patience.

As you can see by the site, I have made a number of changes that will help all concerned. Over the next few months you will see continued changes as the needs of my readers become apparent.

As for now, here I am, and here I will be. On your mark, get set, go !